technology Archives - GeneMarksTech.com

Forbes

How HireVue Uses AI To Help Employers Evaluate The Skills Of A Potential Candidate

(This column originally appeared in Forbes) If you’re wondering where AI is starting to become commonplace, look no further than your human resources department. I regularly…

Gene MarksFebruary 4, 2026

Forbes

How To Save Microsoft Copilot

(This column originally appeared in Forbes) Microsoft is having a big Copilot problem. PCWorld reported last month that the company’s flagship AI Assistant holds only 1.1% of the…

Gene MarksJanuary 15, 2026

Guardian

AI is coming for young people’s office jobs. That’s good news for the construction industry

(This column originally appeared in The Guardian) While standing on the sideline watching a high school soccer game, my friend, who owned a small and successful…

Gene MarksDecember 28, 2025

Forbes

3 AI Applications Your Business Can Use This Year With Confidence

(This column originally appeared in Forbes) Ask any owner of a small or midsized company about AI and they’ll tell you they’re “interested.” But are they…

Gene MarksDecember 16, 2025

Forbes

Small Business Technology News This Week: Windows 11 Hallucinations, Amazon’s AI Agents, Nano Banana Pro Gets Tested

This column originally appeared in Forbes) Here are five things in small business technology news that happened this week and how they affect your business. Did…

Gene MarksDecember 7, 2025

Philadelphia Inquirer

Why your small business needs an AI policy

(This column originally appeared in the Inquirer) It’s no secret that the use of both generative and agentic AI will proliferate over the next few years…

Gene MarksNovember 25, 2025

Forbes

AI In Construction: A Few Game-Changing Tools Every Contractor Should Know

(This column originally appeared in Forbes) According to some reports AI in the construction market is expected to grow from about $4 billion today to almost $12 billion…

Gene MarksNovember 20, 2025

Accounting Today

Rating QuickBooks, and other tech stories you may have missed

(This column originally appeared in Accounting Today) 1. QuickBooks Online vs. Desktop (2025 comparison) QuickBooks Online is now the default choice for most users, offering…

Gene MarksNovember 12, 2025

Guardian

AI tools churn out ‘workslop’ for many US employees, but ‘the buck’ should stop with the boss

(This column originally appeared in The Guardian) Artificial intelligence sure has been taking a lot of flak lately. Only 8.5% of the 48,000 people recently surveyed by accounting…

Gene MarksOctober 12, 2025